How Does Our Team Prepare the Creative Strategy?
25 January 2021
16:49
Since strategy is inherently a pre-creative step, its function and importance are not easily understood. However, strategy is a roadmap held by
The brand’s 5000-year history
6 January 2021
11:57
“We need good branding!”, “We want to be a brand!”, “We want to be a different brand in the perception of our
Nurettin Yay: Insight is the raw material of advertising
18 August 2019
15:15
The head of DWT Mandalina Agency, Mr. Yay, evaluated the awards by the Kırmızı Jury as follows; “The raw material of advertising is