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The brand’s 5000-year history

“We need good branding!”, “We want to be a brand!”, “We want to be a different brand in the perception of our target audience.” “These and many similar sentences are heard frequently in our industry. Well, what does brand mean? How long has the concept of brand developed in our lives?

I want to tell you a little bit about these in today’s article. “Marka” is used in Turkish and “brand” or “branding” is used in English. When we investigate the origins of the word brand, we are greeted by the old Norwegian word “brandr”. 

If you are wondering what this word means, let me explain right away, it means “burn”. It means to give personality to the product by burning and tattooing.

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The way to achieve success in social media advertisements, which enables brands to reach large audiences quickly and provide the…

Is it Possible to Create Loyal Customers?

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The Most Effective and Simple Steps to Protect Corporate Reputation

Gaining reputation, earning the respect of both competitors and other players in the market, establishing…

Blog Marketing That Increases the Visibility of Brands

In the age of technology where online marketing activities are widespread, blog marketing emerges as one of the most effective ways to..

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Cumhurbaşkanlığı Millet Kütüphanesi

We are the first communication agency of the Presidency National Library, which is designed to shine a bright light on minds with its structure bearing traces of Seljuk, Ottoman and contemporary architecture, aiming to be among the world’s leading libraries in terms of its private collections and services, offering access to millions of resources.

OPENING LAUNCH

Cumhurbaşkanlığı Millet Kütüphanesi

We are the first communication agency of the Presidency National Library, which is designed to shine a bright light on minds with its structure bearing traces of Seljuk, Ottoman and contemporary architecture, aiming to be among the world’s leading libraries in terms of its private collections and services, offering access to millions of resources.

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Mahall Ankara

Realized by Türkerler Holding as the most ambitious mixed project of Ankara, changing the atmosphere of the city with its unique architecture, breathing living spaces and the new life culture it offers, and gaining value with an ever-increasing momentum thanks to its advantageous location, Mahall Ankara’s communication activities were carried out in 2016 by our communication professionals who always keep their creativity and excitement alive.

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Mahall Ankara

Realized by Türkerler Holding as the most ambitious mixed project of Ankara, changing the atmosphere of the city with its unique architecture, breathing living spaces and the new life culture it offers, and gaining value with an ever-increasing momentum thanks to its advantageous location, Mahall Ankara’s communication activities were carried out in 2016 by our communication professionals who always keep their creativity and excitement alive.

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